Want to Increase Nashville SEO Performance? Use YouTube Videos!

YouTube SEO

Written by Jeremy Earle, JD

March 27, 2022

Brand exposure, product promotion, and website traffic benefit YouTube videos.

As a YouTube user, you already know that videos can be entertaining and educational.

The issue is that one can never have enough time on their hands. You’ve got a lot on your plate, and filming YouTube videos is just one more thing to add to it.

Hence, this collection of simple YouTube video ideas will assist you to get started as quickly as possible. You don’t need to be a great filmmaker to use any of these video ideas, yet they all have the potential to elevate your marketing efforts.

What’s the point of posting videos on YouTube?

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Videos are a great way to reach out to your target audience. That’s where your prospective consumers are, so upload those films to YouTube.

How do we know this?

The typical individual watches 2.5 hours of video every day on the internet. It’s also their favored method of getting to know you.

Sixty-nine percent of customers indicated they prefer to learn about a product or service by watching a short video.

So it’s a no-brainer to make videos. Why, then, upload them on YouTube?

Seventy-four percent of U.S. people use YouTube, making it one of the most popular platforms. Whatever you’re offering, there’s a good chance that your target market may be discovered on YouTube.

How to upload a video to YouTube

First-time video content creators often find it difficult to get started with YouTube. How do you go about creating a quality YouTube video?

Think about who you’re writing for.

Consider your audience before you begin filming. It’s important to have a variety of videos on your channel.

In other words, a product training video for beginners can be substantially different from one for expert users.

Asking yourself questions such as “What difficulties does this individual need to solve?”

  • might help you decide what sort of film to develop.
  • Where are they in the customer’s journey?
  • Will a light-hearted video skit get their attention more quickly?
Make a suggestion

We can help you if you’re in this situation. Here are 29 tried-and-true ideas for YouTube videos, which you may discover by scrolling down.

Your video should be written, filmed, and edited by you.

Anyone can create a video these days. Create stunning videos with only a smartphone and free video editing software.

There is no need to be flawless; consumers prefer to see enterprises made up of genuine, relatable individuals (and hey, you can always post your outtakes as a blooper reel—your audience will love the chuckle).

But if you don’t have the time or inclination to devote to scriptwriting, shooting, and video editing, you don’t have to make your video. Rank Fire SEO Video may be reached at 833-777-RANK.

Make a video and upload it to YouTube.

If you don’t already have a YouTube channel for your videos, create one now. Each time you upload a video, think about embedding it on your website.

Improve the Nashville SEO of your video.

A movie may be optimized in the same manner as a web page for search engine algorithms. A few examples are as follows:

  • Do some keyword research.
  • Include this in the titles and descriptions of your videos.
  • Make a video transcript of the video.
  • Use at least 250 words in your video description
  • Hashtags should be relevant.
  • Make a good choice of thumbnail.

Share it on social media to get the word out about your video. Increased visibility comes from more views.

Involve yourself as much as possible in your surroundings

Your videos’ comment sections might be a place for people to reach out to you. A chance to interact with your audience and address any concerns they may have is available here.

The 29 best YouTube video concepts

Make your brainstorming session a cinch with our help. Here are our top 29 most popular video concepts that are effective.

1.First, a brief description of your company.

An introduction video is a wonderful place to start if you’ve never developed a YouTube video for your business before.

Your YouTube channel’s channel trailer will be shown in this video. You need to explain to your viewers what they can anticipate seeing on your channel and why you’re the authority in that field. Submitting to your channel is the last step.

An example is shown. That’s exactly who we are.

2. Explanatory video

An explainer video for your product or service explains what it does and why it’s important.

The PAS formula, which stands for “problem, agitate, solution,” is our greatest recommendation for those who want to serve as explainers. You begin by determining the issue. The issue is the following scenario is that getting about is a pain.

You then begin to agitate. A more detailed look at the frustrations of traveling is provided in the sample video.

Identifying the answer is the last step. This is what you’re selling! Describe the benefits of this.

3. Demonstration video for the product

Product demonstration videos, such as explainer videos, are another approach to showcasing your product.

If you have an explainer video, it explains what the product does and why it’s beneficial, whereas a demonstration video demonstrates how it works. There are several ways to illustrate the usefulness of your items.

Give your audience a thorough look at the product and a rundown of the key characteristics that will help them understand the product better.

4. A video announcing the product’s release

A brand-new product is on the way. A video is a terrific method to get the word out about it.

An explanation or demonstration film generally takes the shape of a product launch video to emphasize that the product is new or impending.

5. Tutorial video

A product tutorial is a video that demonstrates how to use your product.

To cover all of your product’s features, you may prepare a lengthy and complicated instructional video. Instead, create a series of instructional films highlighting the product’s many features.

This includes tutorials on setting up, troubleshooting, and operating the product.

6. In the sixth step, the DVD is unwrapped.

Among social media influencers, unboxing videos are a popular kind of content.

It’s exactly what it sounds like: You open up a product’s box and show your viewers what’s inside. An influencer may open a cosmetics package, inspect each item in detail, and then demonstrate how it appears to the audience.

Make an unboxing video with the help of influencers you work with.

There are several ways you may make one of your own. As an example, consider this video of a Lego set being unboxed.

7. View the video

Customers’ faith in your product is built on their experiences with it. Customers’ reviews are a deal-maker or determining factor for 77% of internet customers.

No one wants to hear from you—they want an evaluation from someone else. Take the opportunity to collaborate with an excited client to produce an engaging customer testimonial. It’s also possible to display certain evaluations from other websites, such as Google Reviews or Amazon.com.

Watching and reacting live on camera is the basis of a response video.

8. A video comparison of several products

A product comparison video may be done in two ways.

Your product might be compared to a rival’s product if you are feeling really brave.

If it’s applicable, you may also provide a comparison between two of your items. Customers may be unsure of which of your offerings best suits their requirements, and here is where you come in.

Even though this product comparison example is outdated, it’s a great one to use.

9. A video of a customer’s tale

When it comes to case studies, video is a great method to get the word out about your product. There is the opportunity to display delighted consumers applauding your goods or service, such as this video sample.

10.a video of a customer’s testimony

There are many similarities between testimonials and client anecdotes, but significant variances are also.

It is common for a case study to accompany customer tales. Customers are introduced, their problems are highlighted, and the product is shown to have saved the day.

You don’t have an elaborate testimonial to use a short video clip of a satisfied client praising your goods. You may even use a single movie to showcase various customer experiences.

11. In addition to the FAQ video, below is a link to

Make a video answering some of the most commonly asked questions. As a last resort, ask your social media or email subscribers what questions they have for you.

12. Video debunking a common misconception

Are there any misunderstandings regarding your product or service that you can clear up? The time has finally come for you to clear your name.

13. Videos compiled in one place

The following are some of the best ways to decorate your living room. Seven fitness misconceptions busted. These are the top ten Christmas presents for your cat.

The following are all instances of listicle videos, in that order. It’s a format that can be used to discuss almost anything.

Mountain bikers, for example, have put together a GoPro video collection.

14. Video of the before and after

What are the benefits of your product? An excellent technique to illustrate value is to provide a before and after comparison.

A before and after video may be created for any product, not only laundry detergent or cosmetics. After using your service, your consumer may feel more at ease and less anxious.

15. Video of a webinar

It is possible that you already have videos for your YouTube channel if you host webinars.

When used as a lead generating tool, recorded webinars may be a successful marketing tactic. However, posting some of your webinars on YouTube might aid in growing your following.

People interested in the topic and want to learn more than a five-minute explanation or listicle video might benefit from webinars.

16. Q&A videos are available on YouTube.

We’ve spoken about FAQ videos in the past. It’s kind of like that, except it’s in real-time. If you’ve already created a following that will connect with you during a broadcast, live Q&A videos perform best.

During a Q&A session on YouTube Live, you may answer comments from viewers in real-time.

17. Streaming video of the event

If you’re putting on a gathering, consider making it accessible to those who can’t make it in person. Even better, consider holding the event entirely online.

18. Video summary of the event

Tell your channel about the highlights of an event after it has concluded.

As long as you don’t need to know everything that transpired at the event, you don’t need to read this. Make a list of the portions of your work that will pique the interest of your audience.

Here’s an example from Tech Open Air worth a closer look.

19. a glimpse inside the production process

People like being treated as insiders. The best way to build a relationship with them is to show them what goes on behind the scenes at your company.

For instance, what are the processes involved in creating your product? In your restaurant, who is in charge of the kitchen? What’s a typical day like at your place of work?

20. A video on company culture.

In addition to attracting new employees, a company culture video can also help potential customers understand who you are.

Is your company a leader in the field of innovation? Is there a relaxed atmosphere at your place of work? Do you volunteer in your neighborhood?

Don’t just tell, show. Instead of merely talking about your company’s culture in a video, provide the viewer a peek at everyday life there.

21. A video introduction to the crew.

Employees have a significant role in determining a company’s culture.

A “meet the team” film introduces some of your company’s employees. It might be about the whole team, like this example from Amazon, or just one individual.

The tale of Brendan is used in the Amazon movie to emphasize the company’s commitment to diversity.

22.Videos of industry news released every week

For your YouTube channel to be effective, it doesn’t have to be all about you and your company.

You may establish yourself as an expert in your profession by promoting yourself. One approach to achieve this is to create videos highlighting the most recent developments in the business.

Regularly releasing business news videos is a simple method to keep the information flowing in your feed.

23. a film in which you are challenged

Those who participated in the ALS ice bucket challenge may remember these.

However, there has been a slew of additional viral YouTube challenges after that one. If you’re looking for new tasks to take part in, keep an eye on current YouTube trends. Join the bandwagon if any of them match your channel’s vibe.

Use the #challenge hashtag to get your video in front of as many eyes as possible.

Take a look at an Android smartphone. Take the ice bucket challenge in this video from Samsung.

24.  video overview of my blog posts.

Many individuals prefer movies over reading because of this. A large chunk of your readers may be losing out if you’re posting many blog entries.

Individual blog postings might be supplemented with videos, or a weekly or monthly review of the most recent blog articles could be produced.

25. infographic video

Make a video about your great infographic to promote it. For optimum results, choose a picture that is jam-packed with data.

26. Whiteboard video

You want to make your video fascinating and educational, but you don’t have the money or time to do it.

The whiteboard video is now available for your viewing pleasure. In a whiteboard video, you utilize a whiteboard to teach your viewers a more complicated subject matter.

Rapid7’s Justin demonstrates patching on a whiteboard using a variety of colors.

27. Interview with an expert.

Consult with authority on the subject. Outsiders and team members with specific expertise are also possibilities.

28. Video of gratitude from a client

Take the time to thank your customers or followers on YouTube for their support.

Take a look at this video of Bill Gates congratulating his one million subscribers.

29. blog videos

Everybody has heard of a blog. A vlog is a video version of a regular blog.

Creating a series of videos on a single subject is a terrific approach to guarantee that you have regular material for your channel.

Make a playlist on YouTube for all of your vlogs so that your followers can quickly discover them.


We hope this collection of 29 YouTube video content ideas inspires you. It may be difficult to come up with your first few YouTube video ideas, but you’ll be on a roll before you know it.

All of the work doesn’t have to be done independently; you may delegate certain tasks. Please contact us to arrange a consultation with one of our video marketing experts.

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